Most performance challenges are not driven by the market — they are structural. Magnus identifies and fixes the structural gaps that constrain growth.
When Clients Call Magnus
- Growth has slowed or is not scaling as expected
- High-performing areas are not fully leveraged
- Margins are under pressure or lack clear visibility
- Critical programs are off-track or failing to deliver
- Expansion into new markets or business lines is underperforming
- Growth opportunities lack clear strategy, structure, or execution
Who We Are
A boutique firm built for measurable outcomes.
Business Turnaround & Profitability
Who It's For Companies generating revenue but experiencing margin pressure, cost inefficiencies, or limited visibility into true performance typically in the $5M–$50M range.
Margin leakage from pricing, customer mix, and cost inefficiencies
Misalignment between sales, operations, and product
Sales underperformance pipeline visibility, forecasting, win rates
Lack of commercial governance and accountability
Our Approach
We identify root causes and implement practical, measurable improvements — not high-level recommendations that remain unexecuted. Each engagement delivers a clear, structured roadmap with defined priorities, ownership, and measurable outcomes.
What We Deliver
- Rapid P&L diagnostic to identify value leakage
- Commercial structure review (pricing, contracts, customer mix)
- Cost optimization and efficiency improvement plan
- Clear execution roadmap with defined milestones
- Leadership alignment and support through implementation
Fractional Commercial Leadership
Who It's For
Companies where commercial growth has plateaued, sales processes lack structure, or leadership requires experienced commercial direction without a full-time executive hire.
What We Do
- Diagnose barriers to revenue growth across pricing, pipeline, and structure
- Build a clear commercial roadmap with short- and long-term milestones
- Establish structured sales processes and accountability frameworks
- Implement account planning and governance models
- Identify new revenue opportunities, partnerships, and channels
- Act as a fractional commercial leader in key decisions and engagements
